Approximately 4kms South of Benidorm just over the headland at the end of the Cala Benidorm promenade is the  resort of La Cala de Finestrat. The resort is built around a blue flag sandy bay.  The sea is very shallow for about 20 yards out  making it ideal for children. Looking out from the beach which is lined with cliffs along the right hand side, gives an uninterrupted view over the Mediterranean.  Around the bay there are Spanish and English restaurants and bars. La Cala has some decent hotels and apartments within a short walk of the beach.  The tallest hotel in Europe, the Bali is less than a mile away. La Cala would make an ideal base for anybody wanting the nightlife of Benidorm without being based there.  The bus from La Cala goes into the centre of Benidorm and takes about 15 minutes,   buses are frequent and at the last check cost €1.30 each way,  taxi's around  €10.

New Site

Regular visitors to our Apartrent website will have noticed that we have changed the site layout.  We hope you like the new design.

The New  Cala de Finestrat

Prior to 2000, La Cala consisted of little more than the main road which ran down to the beach and the bay itself. A new housing development started on land opposite the bay in 2003/4  and was completed just before the housing market collapsed in 2008, transforming the resort.  The original plan was for a large villa complex but it ended up being tower blocks.  A  wide boulevard lined with trees cuts right through the centre of the  development.  The boulevard is lined with bars and restaurants down one side. Without the Boulevard, the whole complex would be a bit of an eyesore but because of its size, the trees, seating, water feature and of course the restaurants  the boulevard adds a new dimension to the resort .   La Cala has grown rapidly and new busineses have sprung up to cope with the demand created by the influx of people.  No doubt this will continue especially if the huge seafront Magic Atrium beach hotel is ever completed.

The Bars & Restaurants

La Cala de Finestrat has a large choice of bars and restaurants including Spanish, English, Indian and Chinese.  You can find more information here.

Markets

There were two main markets in La Cala, the original market  on the old riverbed  opposite the bus stop was closed down last year after a torrential downpour created a flood which killed two english holidaymakers and caused thousands of pounds worth of damage to the stalls.  The newer and larger market takes place Tuesday and Friday mornings just off the roundabout at the end of the beach.  This is the best place to buy fruit and veg.  During the summer, the bay is closed to traffic at 5pm and a tourist market takes place about twice a week. 

Things To Do In The Area

There are lots of activities to keep you happy during your stay in La Cala, its central location  makes it  ideal for exploring other  areas of the Costa Blanca and  If you've rented a car for your stay there are some superb drives.  Rather than trying to cram all the information on this page we have dedicated a  page giving you an idea of some of the things you can do and places to go, click  here.

La Cala Video

The Magic Atrium Hotel

Work on the huge unfinished seafront hotel Magic Atrium was abandoned after an accident killed three workers over five years ago.  Since the accident there have been rumours that  eleven floors had to be removed.  It seems the owners built an extra eleven floors without planning permission which was par for the course in Spain.  The latest rumour is that the whole project has been sold to an American consortium who plan to finish it by 2013